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White Paper: How to Succeed at Localization with Linguistic Quality Assessment [Free Download]
White Paper: How to Succeed at Localization with Linguistic Quality Assessment [Free Download]Are you getting your money’s worth from localization? If your translations miss the mark with your audience, the answer is: probably not. Without the right process of...
When and how should you start your localization program?
If your business is new to localization, you’ll get far better results if you take ownership of the process and create a strong internal framework to support it. That’s the difference between having a localization program, and simply handing content over to your...
Video: The Future of Language Quality Management
https://youtu.be/KVLisI1d_Xk As localization evolves, so does the challenge of quality assurance. So what’s new in language quality management, and what innovations are waiting around the corner? In a recent Beyont webinar, leaders from three global corporations...
7 Key Best Practices for Launching Your Product in a New Language Market
By Sebastian Bof When introducing a product in a new country or region, you have one chance to get it right. If you miss the mark, your business may lose its opportunity to break into the market. Language and culture have a major impact on people’s perceptions,...
To Win in Global Markets, Learn to Think Like an Explorer
When your business goes global, you can find yourself in an unfamiliar world. You may be dealing not just with new markets, but entirely new societies, languages, and cultures. Faced with so much change, you may find yourself tempted to double down on your existing...
How to Choose the Right Quality Metrics for Your Localization Project
In a previous post, we touched on how Language Quality Metrics Deliver Smart Localization. In this week's entry we are taking a deeper dive into the subject as a continuing part of our Product Passport series. By Cesar Matas Alsina To assess the quality of...
Is Language Quality Just About Translation?
By Cesar Matas Alsina Language quality is key to successful localization. That’s an uncontroversial statement, right? But if we ask what language quality means in practice, the answer may turn out to be more complicated than we expected. It’s easy to reduce language...
What Software Companies Need to Know About Language Quality Assurance
Are you looking to sell your software abroad for the first time? Or is your company already localizing its app, game, or platform for international markets? In either case, language quality assurance plays a crucial role in the success of your software localization...
7 Steps to Optimize Your Language Quality Reviews
To run a successful localization program, your company needs a consistent process for vetting and improving the quality of all translations. But how can you ensure these language quality reviews are as accurate and efficient as possible? Your internal team may review...
How Confirmation Bias Harms Your Business— and What to Do About It
Human beings tend to evaluate information in a way that confirms what they already believe. As a result, our beliefs may fail to align with reality, even when we think we’re being objective and considering all the data. The name for this cognitive trap is confirmation...